Amazon Alexa is coming to your microwave, for some reason

Amazon Alexa is coming to your microwave, for some reason

Amazon Alexa is coming to your microwave, for some reason

Now, it has an unspecified investment from the Alexa Fund, Amazon's venture capital arm for companies making use of its voice assistant technologies. This will be the first time Hisense has offered Alexa on any of its TVs.

Amazon and Google, meanwhile, are eager to give consumers a taste of their respective digital assistants, Alexa and Google Assistant, at impulse-buy prices, hoping to lock in customers and profit from later sales of goods and data about buying habits.

Hisense has now been using its own TV platform on its smart TVs, with some running the Roku operating system. It looks like they will be testing different formats and kinds of ads for the Alexa powered devices, which may well include videos.

Customers are increasingly using voice user interfaces (VUIs) as a hands-free way to manage their lives, and hands-free control is especially valuable when cooking.

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As users would use other Alexa devices, the Hisense Smart TVs will enable the user to perform various actions using only their voice.

Having said that, Amazon has now announced an interesting use case or feature for Alexa.

LG is introducing a line of TVs at CES that come with a voice-enabled remote control. The seemingly big addition is Amazon's Alexa smart assistant. "Cooking capabilities will also be available in other countries soon", Amazon has stated. With the built-in cooking device controls in the Smart Home Skill API, you will make it easier for your customers to control your cloud-connected microwave. In one week during the holiday period, more than four million people either began trial memberships of Amazon Prime or started paid memberships, according to a release. "The US will remain the single most important market for smart speakers in 2018, as shipments are expected to reach 38.4 million units, with China a distant second at 4.4 million units". Perhaps we'll see some Alexa earbuds to take on Apple's red-hot AirPods, along with more vehicle dashboard tie-ins like the ones BMW and Ford announced in 2017.

The company has been tight-lipped regarding which TVs will gain support but we do know the 100-inch 4K Ultra HD Smart Laser TV will support Amazon Alexa.

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