Ford is saying farewell to Fiesta, Fusion and Taurus

Ford is saying farewell to Fiesta, Fusion and Taurus

Ford is saying farewell to Fiesta, Fusion and Taurus

"Ford's announcement to pretty much get out of the auto business. comes as no surprise", says analyst Michelle Krebs, per the Detroit Free Press. By 2020, nearly 90 percent of its portfolio in the region will be pickups, SUVs and commercial vehicles.

Ford this week announced it would withdraw almost all of the cars it sells from the North American market (via TechCrunch). Hackett says the multi-year transition will leave the iconic Mustang and a redesigned Focus crossover as Ford's remaining cars.

The company said its first-quarter net income rose 9 per cent due largely to a lower income tax rate.

“Were starting to understand what we need to do and making clear decisions there, ” Hackett said. The key officials of the firm have stated that the company will not be providing funds for the next-gen old Ford sedans in the North American region. The company plans to release hybrid variants of the Mustang, Explorer, F-150, Espace, and Bronco. While enthusiasts will moan about the potential loss of the RS and ST variants of Ford hatches, it seems that their buying power isn't quite enough to make up for the lagging mid-size and full-size sedan sales.

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In their quarterly report, Ford Motor Company confirmed their plans to discontinue the Fiesta, Focus, Fusion, C-Max, and Taurus models in the coming years, AutoBlog reported.

Detroit News business columnist Daniel Howes also joined Stateside to discuss what this latest news from Ford means. Sedan sales across the industry have been falling off the proverbial cliff in the last two years as consumers flock to utility vehicles. The automaker will eliminate all but two cars from its North American lineup by that year. Ford is also targeting its return on invested capital (ROIC) to substantially increase by 2020. The 2019 Ford EcoSport was rated by the EPA at 27 mpg city, 29 highway, 28 combined in its most efficient powertrain configuration: front-wheel drive and a 1.0-liter turbo-3.

Now the Dearborn company is more aggressively phasing out its passenger cars as it focuses on trucks and electric vehicles. Of course, we don't know when they'll come, but it's likely we'll hear something about them soon.

Joe Hinrichs, president of global operations, said Ford plans to build a new product its Hermosillo plant in Mexico when it quits production of the Fusion sedan, and will also build a new battery electric vehicle in Mexico.

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